Gucci Bloom by Gucci
2017
Eau de Parfum

The first fragrance under Gucci's new Creative Director, Alessandro Michele, sees a new pillar fragrance that encapsulates a mixture of classic white florals and exotic asian flowers. The result is something that smells both modern and traditional at the same time.  “I was thinking,” Michele himself says of the idea behind the scent, “what happened if a young girl goes in the garden of her old aunt, and there are flowers but also vegetables, and in the middle of a city.”

"A must-have if you love white florals."
"Creamy and fresh, floral but warm."
"A standout from the current market."